Brother · Sewing and embroidery · Specs checked October 2026

Brother SE725: hoop size, file formats and specs

Also written: SE-725, SE 725

The Walmart-exclusive version of the Brother SE700. It has the same 4 × 4 in (100 × 100 mm) embroidery field, 135 built-in designs, 103 sewing stitches and Wi-Fi, plus an offer of 50 free designs through Artspira. Designs bigger than 4 × 4 in will not fit.

The Brother SE725 is a sewing and embroidery machine with a 4 × 4 in (100 × 100 mm) embroidery field. It reads .PES, .PHC, .DST, .PEN files and gets designs by USB stick or Wi-Fi, and has 135 built-in designs and 10 lettering fonts.

SE725 hoop size and embroidery area

The SE725 can stitch a design up to 4 × 4 in (100 × 100 mm) in one hooping, which is the 4 × 4 in size. That is the field limit: a larger hoop from another maker will not let it stitch a bigger area.

5 × 7SE725 field
The SE725 field (filled) next to standard hoop sizes, drawn to scale.

In the box: 4" × 4" hoop (medium) (4 × 4 in (100 × 100 mm)).

Optional from Brother: 4" × 4" magnetic hoop (4 × 4 in (100 × 100 mm)), Small frame (about 1" × 2.5") (2.4 × 0.8 in (60 × 20 mm)).

Check if your design fits the SE725

What file format does the SE725 use?

The SE725 reads .PES, .PHC, .DST and .PEN files. You load designs by USB stick or Wi-Fi, and the Artspira app works with it. Designs in other formats (for example .JEF or .EXP) need converting first with embroidery software.

Where to buy the Brother SE725

About $497–$550 new (checked October 2026)

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Brother SE725 specs

TypeSewing and embroidery
Embroidery field4 × 4 in (100 × 100 mm)
Hoops included4" × 4" hoop (medium) (4 × 4 in (100 × 100 mm))
Optional hoops4" × 4" magnetic hoop (4 × 4 in (100 × 100 mm)); Small frame (about 1" × 2.5") (2.4 × 0.8 in (60 × 20 mm))
Cap frameNo
File formats it reads.PES, .PHC, .DST, .PEN
Design transferUSB stick or Wi-Fi
AppArtspira
Built-in designs135
Lettering fonts10
Sewing stitches103
Screen3.7 in, colour, touch screen
Max embroidery speed400 stitches per minute
Weight15 lb (6.8 kg)
StatusSold new
Typical priceAbout $497–$550 new (checked October 2026)
Skill levelBeginner

Who the SE725 is for

A good fit for beginners who want sewing and small embroidery in one machine and like the free-design offer. Skip it if you need designs bigger than 4 × 4 in.

Strengths

  • Same 4 × 4 in (100 × 100 mm) field, 135 designs and 103 stitches as the SE700
  • Brother's page lists 50 free downloadable designs (needs firmware 1.51 or later and the Artspira app)
  • Reads .pes, .phc, .dst and .pen design files from a USB flash drive or over Wi-Fi
  • Wi-Fi sends designs from a PC with Brother's free Design Database Transfer software
  • A 4 × 4 in hoop and eight presser feet come in the box

Limits

  • The embroidery field is only 4 × 4 in (100 × 100 mm), and Brother lists no larger hoop for it
  • Embroidery speed tops out at 400 stitches per minute
  • Brother markets it as a Walmart exclusive, so it is mainly a one-store model
  • Brother lists no cap frame for it, so it is not set up for finished hats

Good to know: Brother's SE725 support page links the same operation manual as the SE700, and that manual lists SE700, SE725 and LB5500 together, so the embroidery size, speed and file formats here come from that shared manual. The free designs need a firmware update (1.51 or later) done from a USB flash drive, which is not included. Brother US gives the screen as 3.2 × 1.8 in (width × height), which works out to about 3.7 in across. The small optional frame (about 1 × 2.5 in) is listed in the shared manual.

How the SE725 compares

Listed in our buying guides

Frequently asked questions

Is the Brother SE725 the same as the SE700?

Brother lists the same specs for both: a 4 × 4 in field, 135 built-in designs, 103 stitches and Wi-Fi, and they share one operation manual. The SE725 is the Walmart exclusive, and Brother's page for it adds 50 free downloadable designs.

What is the embroidery size of the Brother SE725?

The largest design is 4 × 4 in (100 × 100 mm). One 4 × 4 in hoop comes in the box, and Brother lists a 4 × 4 in magnetic hoop as compatible.

What file formats does the Brother SE725 read?

The shared Brother manual lists .pes, .phc, .dst and .pen embroidery files. You can load them from a USB flash drive or send them over Wi-Fi.

How do I get the free designs on the Brother SE725?

Brother says you need machine firmware 1.51 or later and the Artspira app. The firmware update needs a USB flash drive, which is not included.

Can the Brother SE725 embroider hats?

Brother lists no cap frame for it, so it is not set up for finished caps. The 4 × 4 in hoop is made for flat fabric.

Sources

Specs come from Brother's own pages and manuals, checked October 2026. Prices are typical ranges, not live prices. We are not affiliated with Brother. See how we research.